Publikacje z roku 2018

  1. Differences and similarities in approach to sustainable marketing tools used by SMEs in the food & drink sector in selected European countries / Edyta Rudawska, Ewa Putek-Szeląg, Ulf Leusmann. // Przegląd Organizacji. 2018, nr 5, s.28-34 (WorkId 20930)
  2. Employees as internal stakeholders in the concept of sustainable marketing : a comparative analysis of European and Asian market / Edyta Rudawska, Sudath Weerasiri, Małgorzata Wiścicka-Fernando. // International Journal of Contemporary Management. 2018, brak, s.17 DOI: 10.4467/24498939IJCM.18.048.10034 (WorkId 22440)
  3. Socio-ecological innovations in marketing strategy : a comparative analysis of companies operating in Western European countries and Central-Eastern European countries / Edyta Rudawska, Ewa Frąckiewicz, Małgorzata Wiścicka-Fernando. // Economics and Business Review. 2018, Vol. 4 (18) nr 3, s.51-69 DOI: 10.18559/ebr.2018.3.5 (WorkId 20950)
  4. The development of food retail formats : evidence from Poland / Edyta Dorota Rudawska, Katarzyna Bilinska-Reformat. // British Food Journal. 2018, vol. 120 no. 2, s.309-324 DOI: 10.1108/BFJ-02-2017-0064 (WorkId 20947)
  5. The influence of changes in the contemporary business environment on companies’ mission and goals : the example of selected European countries / Edyta Rudawska, Zhanna Belyaeva. // International Journal of Sales, Retailing & Marketing. 2018, Vol.7 nr 2, s.63-72 (WorkId 20951)
  6. The sustainable marketing concept in European SMEs. Insights from the food & drink industry / Edited by Edyta Rudawska. - Bingley : Emerald Publishing Limited, 2018 (WorkId 20961)
  7. From sustainable market orientation to sustainability marketing / Edyta Rudawska. - // W: The sustainable marketing concept in European SMEs. Insights from the food & drink industry / Edited by Edyta Rudawska. - Bingley : Emerald Publishing Limited, 2018 (WorkId 20821)
  8. Introduction / Edyta Rudawska. - // W: The sustainable marketing concept in European SMEs. Insights from the food & drink industry / Edited by Edyta Rudawska. - Bingley : Emerald Publishing Limited, 2018 (WorkId 20816)
  9. Methodological aspects of the research on sustainability marketing in SMEs / Edyta Rudawska. - // W: The sustainable marketing concept in European SMEs. Insights from the food & drink industry / Edited by Edyta Rudawska. - Bingley : Emerald Publishing Limited, 2018 (WorkId 20824)
  10. Sources of value for luxury second-hand and vintage fashion customers in Poland : from the perspective of its demographic characteristics / Edyta Rudawska, Magdalena Grębosz-Krawczyk, Daniella Ryding. - // W: Vintage luxury fashion : exploring the rise of the secondhand clothing trade / Daniella Ryding, Claudia E. Henninger, Marta Blazquez Cano, editors.. - Cham, Switzerland : Palgrave Macmillan, 2018 (WorkId 20972)
  11. Summary / Edyta Rudawska. - // W: The sustainable marketing concept in European SMEs. Insights from the food & drink industry / Edited by Edyta Rudawska. - Bingley : Emerald Publishing Limited, 2018 (WorkId 20827)
  12. The place of sustainability marketin g activities among the objectives of SMEs / Edyta Rudawska, Sandra Renko. - // W: The sustainable marketing concept in European SMEs. Insights from the food & drink industry / Edited by Edyta Rudawska. - Bingley : Emerald Publishing Limited, 2018 (WorkId 20820)
  13. The scope of application for sustainability marketing tools in markets with different levels of socio-economic development / Edyta Rudawska, Ewa Frąckiewicz, Małgorzata Wiścicka-Fernando. - // W: The sustainable marketing concept in European SMEs. Insights from the food & drink industry / Edited by Edyta Rudawska. - Bingley : Emerald Publishing Limited, 2018 (WorkId 20825)