cognitive neuroscience

Publikacje

• Artykuł Application of the emotion index in the study of the impact of television advertising on the recipient / Piotr Niemcewicz. // Metody Ilościowe w Badaniach Ekonomicznych. 2023, , s.162-171 DOI: 10.22630/MIBE.2023.24.3.12 2023
• Artykuł Effectiveness of electricity-saving communication campaigns : neurophysiological approach / Anna Borawska, Mariusz Borawski, Małgorzata Łatuszyńska. // Energies. 2022, vol. 15 iss. 4, s.1-19 DOI: 10.3390/en15041263 2022
• Artykuł Best practices of neurophysiological data collection for media message evaluation in social campaigns / Anna Borawska, Jarosław Duda, Konrad Biercewicz. // Procedia Computer Science. 2021, Vol. 192, s.4017-4026 DOI: 10.1016/j.procs.2021.09.176 2021
• Artykuł Cognitive neuroscience methods in enhancing health literacy / Mateusz Piwowarski, Katarzyna Gadomska-Lila, Kesra Nermend. // International Journal of Environmental Research and Public Health. 2021, vol. 18 iss. 10 DOI: 10.3390/ijerph18105331 2021
• Rozdział The effective management of social campaigns : planning and assessing the media message / Anna Borawska. - // W: Eurasian Business and Economics Perspectives : proceedings of the 31st Eurasia Business and Economics Society Conference / editors Mehmet Huseyin Bilgin, Hakan Danis, Ender Demir.. - Cham : Springer, 2021 DOI: 10.1007/978-3-030-71869-5 DOI: 10.1007/978-3-030-71869-5_18 2021
• Artykuł Cognitive neuroscience in the design process of social advertising / Mateusz Piwowarski, Kesra Nermend. // Procedia Computer Science. 2020, Vol. 176, s.2959-2968 DOI: 10.1016/j.procs.2020.09.207 2020
• Artykuł Incorporating neuroscience data into agent-based simulation models of buyer behavior / Anna Borawska, Małgorzata Łatuszyńska. // European Research Studies Journal. 2020, vol. 23 iss. 4, s.1197-1212 DOI: 10.35808/ersj/1738 2020
• Artykuł On the effectiveness of using virtual reality games in social marketing / Anna Borawska, Mariusz Borawski, Konrad Biercewicz, Małgorzata Łatuszyńska, Jarosław Duda. // Procedia Computer Science. 2020, Vol. 176, s.3047-3056 2020
• Artykuł The effectiveness of computer games in social campaigns : a case study / Mariusz Borawski, Anna Borawska, Konrad Biercewicz, Jarosław Duda. // European Research Studies Journal. 2020, vol. 23 iss. 3, s.598-612 DOI: 10.35808/ersj/1657 2020
• Rozdział Methods of Examining the Neuronal Bases of Financial Decisions / Mateusz Piwowarski, Konrad Biercewicz, Mariusz Borawski. - // W: Effective investments on capital markets : 10th Capital Market Effective Investments Conference (CMEI 2018) / editors Waldemar Tarczyński, Kesra Nermend. - Cham : Springer International Publishing, 2019 DOI: 10.1007/978-3-030-21274-2 2019
• Rozdział Cognitive neuroscience techniques in supporting decision making and the analysis of social campaign / Kesra Nermend, Mateusz Piwowarski. - // W: International Conference on Accounting, Business, Economics and Politics (ICABEP-2018), April 16, 2018 : proceedings book - Erbil : Ishik Univeristy, 2018 2018
• Artykuł EEG in analysis of the level of interest in social issue advertising / Mateusz Piwowarski. // Procedia Computer Science. 2018, vol. 126, s.1945-1953 DOI: 10.1016/j.procs.2018.08.056 2018
• Rozdział Methodology for choosing the location for in-game advertising billboards / Kesra Nermend, Jarosław Duda. - // W: Problems, methods and tools in experimental and behavioral economics : Computational Methods in Experimental Economics (CMEE) 2017 Conference / Kesra Nermend, Małgorzata Łatuszyńska editors ; [Ewa Mazur-Wierzbicka, Teresa Kiziukiewicz, Elżbieta Jaworska, Katarzyna Włodarczyk, Mariusz Doszyń, H. Kowgier, Iwona Foryś, Radosław Gaca, Jarosław Duda, Mateusz Piwowarski, Anna Borawska, Dominika Maison, Mariusz Borawski, Beata Bieszk-Stolorz, Krzysztof Dmytrów, Fatimah Furaiji, Iga Rudawska, Katarzyna Krot, Patrizia Cherubino, Giulia Cartocci, Enrica Modici, Dario Rossi, Marco Mancini, Arianna Trettle, Fabio Babiloni, Michał Nowakowski, Beata Filipiak, Marek Dylewski, Sebastian Majewski, Barbara Kryk, Paweł Baran, Iwona Markowicz, Monika Czerwonka, Aleksandra Staniszewska, Krzysztof Kompa, Rafał Nagaj, Brigita Žuromskaite]. - Cham : Springer International Publishing, 2018 DOI: 10.1007/978-3-319-99187-0 DOI: 10.1007/978-3-319-99187-0_7 2018
• Artykuł Mining neuroscience data for social campaign evaluation / Anna Borawska. // Procedia Computer Science. 2018, vol. 126, s.1758-1770 DOI: 10.1016/j.procs.2018.08.101 2018
• Rozdział Neuromarketing tools in studies on models of social issue advertising : impact on recipients / Mateusz Piwowarski. - // W: Problems, methods and tools in experimental and behavioral economics : Computational Methods in Experimental Economics (CMEE) 2017 Conference / Kesra Nermend, Małgorzata Łatuszyńska editors ; [Ewa Mazur-Wierzbicka, Teresa Kiziukiewicz, Elżbieta Jaworska, Katarzyna Włodarczyk, Mariusz Doszyń, H. Kowgier, Iwona Foryś, Radosław Gaca, Jarosław Duda, Mateusz Piwowarski, Anna Borawska, Dominika Maison, Mariusz Borawski, Beata Bieszk-Stolorz, Krzysztof Dmytrów, Fatimah Furaiji, Iga Rudawska, Katarzyna Krot, Patrizia Cherubino, Giulia Cartocci, Enrica Modici, Dario Rossi, Marco Mancini, Arianna Trettle, Fabio Babiloni, Michał Nowakowski, Beata Filipiak, Marek Dylewski, Sebastian Majewski, Barbara Kryk, Paweł Baran, Iwona Markowicz, Monika Czerwonka, Aleksandra Staniszewska, Krzysztof Kompa, Rafał Nagaj, Brigita Žuromskaite]. - Cham : Springer International Publishing, 2018 DOI: 10.1007/978-3-319-99187-0 DOI: 10.1007/978-3-319-99187-0_8 2018
• Rozdział Cognitive neuroscience techniques in examining the effectiveness of social advertisements / Mateusz Piwowarski. - // W: Neuroeconomic and behavioral aspects of decision making : proceedings of the 2016 Computational Methods in Experimental Economics (CMEE) Conference / ed. by Kesra Nermend, Małgorzata Łatuszyńska. - Cham : Springer International Publishing, 2017 DOI: 10.1007/978-3-319-62938-4 DOI: 10.1007/978-3-319-62938-4_22 2017
• Artykuł Cognitive Neuroscience Tools in Economic Experiments Investigating the Decision Making Process / Anna Borawska. // Folia Oeconomica Stetinensia. 2017 , vol. 17 iss. 1, s.159-169 DOI: 10.1515/foli-2017-0013 2017
• Rozdział Prediction of Decision Outcome via Observation of Brain Activity Signals During Decision-Making Process / Anna Borawska, Akeel Aksakaa. - // W: Neuroeconomic and behavioral aspects of decision making : proceedings of the 2016 Computational Methods in Experimental Economics (CMEE) Conference / ed. by Kesra Nermend, Małgorzata Łatuszyńska. - Cham : Springer International Publishing, 2017 DOI: 10.1007/978-3-319-62938-4 DOI: 10.1007/978-3-319-62938-4_17 2017
• Rozdział The Implementation of Cognitive Neuroscience Techniques for Fatigue Evaluation in Participants of the Decision-Making Process / Kesra Nermend. - // W: Neuroeconomic and behavioral aspects of decision making : proceedings of the 2016 Computational Methods in Experimental Economics (CMEE) Conference / ed. by Kesra Nermend, Małgorzata Łatuszyńska. - Cham : Springer International Publishing, 2017 DOI: 10.1007/978-3-319-62938-4 DOI: 10.1007/978-3-319-62938-4_21 2017
• Rozdział Neuroscience techniques in economic experiments / Anna Borawska. - // W: Selected issues in experimental economics : proceedings of the 2015 Computational Methods in Experimental Economics (CMEE) Conference / ed. by Kesra Nermend, Małgorzata Łatuszyńska. - Cham : Springer International Publishing, 2016 DOI: 10.1007/978-3-319-28419-4_9 2016

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