EEG

Publikacje

• Artykuł Viewer Engagement in Response to Mixed and Uniform Emotional Content in Marketing Videos-An Electroencephalographic Study / Izabela Rejer, Jarosław Jankowski, Justyna Dreger and Krzysztof Lorenz. // Sensors. 2024, , s.1-18 DOI: 10.3390/s24020517 2024
• Artykuł Customers' Emotions and Openness to Product Co-Creation : an Empirical Analysis Based on EEG Data / Konrad Biercewicz, Małgorzata Wiścicka-Fernando. // European Research Studies Journal. 2023, Vol. 26 iss. 2, s.49-69 DOI: 10.35808/ersj/3138 2023
• Artykuł Using high-tech tools for consumer buying decisions of FMCG / Małgorzata Wiścicka-Fernando, Konrad Biercewicz. // Zeszyty Naukowe Politechniki Śląskiej. Seria Organizacja i Zarządzanie = Scientific Papers of Silesian University of Technology. Organization and Management Series. 2023, z.174, s.388-402 DOI: 10.29119/1641-3466.2023.174.27 2023
• Artykuł VR educational game in public awareness campaign preventing the spread of COVID-19 : a pilot study / Konrad Biercewicz, Anna Borawska, Mariusz Borawski, Jarosław Duda. // Procedia Computer Science. 2023, , s.2057-2066 DOI: 10.1016/j.procs.2023.10.196 2023
• Artykuł Determing the degree of player engagement in a computer game with elements of a social campaign using cognitive neuroscience techniques / Konrad Biercewicz, Mariusz Borawski, Anna Borawska, Jarosław Duda. // Applied Computer Science. 2022, , s.28-52 DOI: 10.35784/acs-2022-27 2022
• Artykuł Effectiveness of electricity-saving communication campaigns : neurophysiological approach / Anna Borawska, Mariusz Borawski, Małgorzata Łatuszyńska. // Energies. 2022, vol. 15 iss. 4, s.1-19 DOI: 10.3390/en15041263 2022
• Artykuł Is the shopping list a guarantee for rational consumer behaviour? / Kamila Słupińska, Katarzyna Włodarczyk, Mariusz Borawski, Patryk Wlekły. // Human Technology. 2023, , s.267-296 DOI: 10.14254/1795-6889.2022.18-3.5 2022
• Artykuł Modern methods of sustainable behaviour analysis : the case of purchasing FMCG / Konrad Biercewicz, Urszula Chrąchol-Barczyk, Jarosław Duda and Małgorzata Wiścicka-Fernando. // Sustainability. 2022, vol. 14 iss. 20 DOI: 10.3390/su142013387 2022
• Artykuł Neurological mechanisms of diagnosis and therapy in school children with ADHD in Poland / Małgorzata Nermend, Kinga Flaga-Gieruszyńska, Zdzisław Kroplewski and Kesra Nermend. // International Journal of Environmental Research and Public Health. 2022, vol. 19 iss. 13, s.1-15 DOI: 10.3390/ijerph19137615 2022
• Artykuł Best practices of neurophysiological data collection for media message evaluation in social campaigns / Anna Borawska, Jarosław Duda, Konrad Biercewicz. // Procedia Computer Science. 2021, Vol. 192, s.4017-4026 DOI: 10.1016/j.procs.2021.09.176 2021
• Artykuł Cognitive neuroscience methods in enhancing health literacy / Mateusz Piwowarski, Katarzyna Gadomska-Lila, Kesra Nermend. // International Journal of Environmental Research and Public Health. 2021, vol. 18 iss. 10 DOI: 10.3390/ijerph18105331 2021
• Artykuł Planning an experiment in a virtual environment reality as a place of research on human behaviour using methods of neuroscience measuremen : bibliometric analysis and methodological approach / Kamila Słupińska, Jarosław Duda, Konrad Biercewicz. // Procedia Computer Science. 2021, Vol. 192, s.3123-3133 DOI: 10.1016/j.procs.2021.09.085 2021
• Artykuł Cognitive neuroscience in the design process of social advertising / Mateusz Piwowarski, Kesra Nermend. // Procedia Computer Science. 2020, Vol. 176, s.2959-2968 DOI: 10.1016/j.procs.2020.09.207 2020
• Rozdział Methods of Examining the Neuronal Bases of Financial Decisions / Mateusz Piwowarski, Konrad Biercewicz, Mariusz Borawski. - // W: Effective investments on capital markets : 10th Capital Market Effective Investments Conference (CMEI 2018) / editors Waldemar Tarczyński, Kesra Nermend. - Cham : Springer International Publishing, 2019 DOI: 10.1007/978-3-030-21274-2 2019
• Artykuł The cognitive neuroscience methods in the analysis of the impact of advertisements in shaping people's health habits / Mateusz Piwowarski, Uma Shankar Singh, Kesra Nermend. // European Research Studies Journal. 2019, Vol. 22 Issue 4, s.457-471 DOI: 10.35808/ersj/1521 2019
• Rozdział Cognitive neuroscience techniques in supporting decision making and the analysis of social campaign / Kesra Nermend, Mateusz Piwowarski. - // W: International Conference on Accounting, Business, Economics and Politics (ICABEP-2018), April 16, 2018 : proceedings book - Erbil : Ishik Univeristy, 2018 2018
• Artykuł EEG in analysis of the level of interest in social issue advertising / Mateusz Piwowarski. // Procedia Computer Science. 2018, vol. 126, s.1945-1953 DOI: 10.1016/j.procs.2018.08.056 2018
• Rozdział Neuromarketing tools in studies on models of social issue advertising : impact on recipients / Mateusz Piwowarski. - // W: Problems, methods and tools in experimental and behavioral economics : Computational Methods in Experimental Economics (CMEE) 2017 Conference / Kesra Nermend, Małgorzata Łatuszyńska editors ; [Ewa Mazur-Wierzbicka, Teresa Kiziukiewicz, Elżbieta Jaworska, Katarzyna Włodarczyk, Mariusz Doszyń, H. Kowgier, Iwona Foryś, Radosław Gaca, Jarosław Duda, Mateusz Piwowarski, Anna Borawska, Dominika Maison, Mariusz Borawski, Beata Bieszk-Stolorz, Krzysztof Dmytrów, Fatimah Furaiji, Iga Rudawska, Katarzyna Krot, Patrizia Cherubino, Giulia Cartocci, Enrica Modici, Dario Rossi, Marco Mancini, Arianna Trettle, Fabio Babiloni, Michał Nowakowski, Beata Filipiak, Marek Dylewski, Sebastian Majewski, Barbara Kryk, Paweł Baran, Iwona Markowicz, Monika Czerwonka, Aleksandra Staniszewska, Krzysztof Kompa, Rafał Nagaj, Brigita Žuromskaite]. - Cham : Springer International Publishing, 2018 DOI: 10.1007/978-3-319-99187-0 DOI: 10.1007/978-3-319-99187-0_8 2018
• Rozdział Some comparison between software used for EEG signal analysis / Akeel Alsakaa, Anna Łatuszyńska, Mariusz Borawski, Kesra Nermend. - // W: Social Aspects of Business Informatics : Concepts and Applications / [Scientific edit. A.Marciniak, M.Morzy ].. - Poznań : Scientific Council Polish Information Society, 2014 2014

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