Publikacje ze słowem kluczowym "kampania społeczna"

  1. Social campaigns for protecting natural resources : the case of Poland / Małgorzata Łatuszyńska, Anna Borawska. // European Research Studies Journal. 2022, vol. 25 zeszyt 1, s.43-63 DOI: 10.35808/ersj/2828 (WorkId 30451)
  2. The concept of virtual reality system to study the media message effectiveness of social campaigns / Anna Borawska, Mariusz Borawski, Małgorzata Łatuszyńska. // Procedia Computer Science. 2018, vol. 126, s.1616-1626 DOI: 10.1016/j.procs.2018.08.135 (WorkId 19162)
  3. The effectiveness of computer games in social campaigns : a case study / Mariusz Borawski, Anna Borawska, Konrad Biercewicz, Jarosław Duda. // European Research Studies Journal. 2020, vol. 23 iss. 3, s.598-612 DOI: 10.35808/ersj/1657 (WorkId 24615)
  4. The use of a computer game in a social campaign to improve road safety / Mariusz Borawski, Anna Borawska. // Procedia Computer Science. 2021, Vol. 192, s.3777-3786 DOI: 10.1016/j.procs.2021.09.152 (WorkId 28044)
  5. The use of neurophysiological measures in studying social advertising effectiveness / Anna Borawska, Małgorzata Łatuszyńska. // Procedia Computer Science. 2020, Vol. 176, s.2487-2496 (WorkId 25158)
  6. Effective message against child labor : selection process of the emblem for a social campaign / Mariusz Borawski, Anna Borawska. - // W: Proceedings of the 5th International Scientific Conference on Modern Economics : 14-16 May 2018, University of Vigo, Vigo, Spain / Norbert Grűnwald, Małgorzata Zakrzewska (Editors). - Wismar : Robert Schmidt Institut, 2018 (WorkId 21261)
  7. Techniques of Cognitive Neuroscience in the Assessment and Measurement of Environmental Public Service Announcements Effectiveness / Anna Borawska, Mariusz Borawski, Mateusz Piwowarski. - // W: Proceedings the 23rd World Multi-Conference on Systemics, Cybernetics and Informatics July 6-9, 2019 -Orlando, Florida, USA. Volume 1 / Edited by Nagib Callaos, Bruce Peoples, Belkis Sánchez, Michael Savoie.. - Winter Garden : International Institue of Informatics of Systemics, 2019 (WorkId 22522)
  8. The effective management of social campaigns : planning and assessing the media message / Anna Borawska. - // W: Eurasian Business and Economics Perspectives : proceedings of the 31st Eurasia Business and Economics Society Conference / editors Mehmet Huseyin Bilgin, Hakan Danis, Ender Demir.. - Cham : Springer, 2021 DOI: 10.1007/978-3-030-71869-5 DOI: 10.1007/978-3-030-71869-5_18 (WorkId 27567)
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