Publikacje ze słowem kluczowym "business-to-business"

  1. Sustainable marketing strategy in food and drink industry : a comparative analysis of B2B and B2C SMEs operating in Europe / Edyta Rudawska. // Journal of Business & Industrial Marketing. 2019, Vol. 34 Issue 4, s.1-16 DOI: 10.1108/JBIM-05-2018-0171 (WorkId 22459)