Publikacje ze słowem kluczowym "consumer behaviour"

  1. Minimalism in consumption / Krzysztof Błoński, Jolanta Witek. // Annales Universitatis Mariae Curie-Skłodowska. Sectio H, Oeconomia. 2019, vol 53 no. 2, s.7-15 DOI: 10.17951/h.2019.53.2.7-15 (WorkId 22956)
  2. Smart product - a need for revision of a traditional marketing concept of a product / Marzena Frankowska, Jolanta Witek. - // W: Vision 2025 : education excellence and management of innovations through sustainable economic competitive advantage : proceedings of the 34th International Business Information Management Assocciation Conference (IBIMA) : 13-14 November 2019, Madrid, Spain / editor Khalid S. Soliman.. - King of Prussia : International Business Information Management Association (IBIMA), 2019 (WorkId 23698)