marketing concept of product - Bibliografia

marketing concept of product

Słowo kluczowe

Słowo: marketing concept of product
Język: Angielski (English)
Publikacji: 1

Publikacje

Rozdział Smart product - a need for revision of a traditional marketing concept of a product / Marzena Frankowska, Jolanta Witek. - // W: Vision 2025 : education excellence and management of innovations through sustainable economic competitive advantage : proceedings of the 34th International Business Information Management Assocciation Conference (IBIMA) : 13-14 November 2019, Madrid, Spain / editor Khalid S. Soliman.. - King of Prussia : International Business Information Management Association (IBIMA), 2019 2019

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